Interpreting Zohran Mamdani's Style Choice: What His Suit Tells Us Regarding Contemporary Masculinity and a Changing Culture.
Coming of age in London during the 2000s, I was constantly surrounded by suits. You saw them on City financiers hurrying through the Square Mile. You could spot them on fathers in the city's great park, playing with footballs in the evening light. Even school, a inexpensive grey suit was our mandatory uniform. Traditionally, the suit has served as a uniform of gravitas, projecting authority and performance—traits I was told to aspire to to become a "man". Yet, until lately, my generation seemed to wear them less and less, and they had largely vanished from my consciousness.
Then came the incoming New York City mayor, Zohran Mamdani. Taking his oath of office at a private ceremony dressed in a subdued black overcoat, crisp white shirt, and a distinctive silk tie. Propelled by an innovative campaign, he captivated the public's imagination unlike any recent contender for city hall. But whether he was cheering in a hip-hop club or appearing at a film premiere, one thing was mostly unchanged: he was almost always in a suit. Relaxed in fit, contemporary with unstructured lines, yet traditional, his is a quintessentially professional millennial suit—well, as typical as it can be for a generation that seldom chooses to wear one.
"This garment is in this strange position," notes style commentator Derek Guy. "It's been dying a gradual fade since the end of the Second World War," with the real dip coming in the 1990s alongside "the rise of business casual."
"It's basically only worn in the most formal locations: weddings, funerals, to some extent, legal proceedings," Guy explains. "It is like the kimono in Japan," in that it "fundamentally represents a custom that has long ceded from daily life." Numerous politicians "wear a suit to say: 'I am a politician, you can trust me. You should support me. I have legitimacy.'" Although the suit has historically signaled this, today it enacts authority in the attempt of gaining public confidence. As Guy elaborates: "Because we are also living in a democratic society, politicians want to seem approachable, because they're trying to get your votes." In many ways, a suit is just a subtle form of performance, in that it performs manliness, authority and even proximity to power.
This analysis resonated deeply. On the infrequent times I require a suit—for a ceremony or formal occasion—I dust off the one I bought from a Japanese retailer several years ago. When I first selected it, it made me feel sophisticated and high-end, but its tailored fit now feels outdated. I imagine this sensation will be all too familiar for numerous people in the global community whose families originate in other places, particularly developing countries.
Unsurprisingly, the working man's suit has fallen out of fashion. Like a pair of jeans, a suit's shape goes through cycles; a specific cut can thus characterize an era—and feel rapidly outdated. Take now: more relaxed suits, reminiscent of Richard Gere's Armani in *American Gigolo*, might be trendy, but given the price, it can feel like a significant investment for something destined to fall out of fashion within a few seasons. Yet the appeal, at least in certain circles, endures: recently, major retailers report suit sales rising more than 20% as customers "shift from the suit being everyday wear towards an appetite to invest in something special."
The Politics of a Mid-Market Suit
Mamdani's preferred suit is from a contemporary brand, a European label that retails in a mid-market price bracket. "Mamdani is very much a reflection of his upbringing," says Guy. "In his thirties, he's not poor but not exceptionally wealthy." To that end, his mid-level suit will appeal to the demographic most likely to support him: people in their 30s and 40s, university-educated earning middle-class incomes, often frustrated by the expense of housing. It's precisely the kind of suit they might wear themselves. Affordable but not lavish, Mamdani's suits arguably don't contradict his proposed policies—which include a capping rents, building affordable homes, and free public buses.
"You could never imagine a former president wearing Suitsupply; he's a luxury Italian suit person," says Guy. "As an immensely wealthy and was raised in that property development world. A status symbol fits seamlessly with that elite, just as more accessible brands fit well with Mamdani's cohort."
The history of suits in politics is extensive and rich: from a well-known leader's "shocking" tan suit to other national figures and their suspiciously polished, custom-fit sheen. Like a certain UK leader learned, the suit doesn't just clothe the politician; it has the potential to define them.
The Act of Normality and Protective Armor
Perhaps the point is what one scholar refers to the "enactment of ordinariness", summoning the suit's long career as a standard attire of political power. Mamdani's particular choice leverages a deliberate understatement, neither shabby nor showy—"conforming to norms" in an inconspicuous suit—to help him appeal to as many voters as possible. However, some think Mamdani would be cognizant of the suit's historical and imperial legacy: "The suit isn't neutral; scholars have long noted that its modern roots lie in imperial administration." Some also view it as a form of protective armor: "I think if you're a person of color, you aren't going to get taken as seriously in these white spaces." The suit becomes a way of signaling credibility, perhaps especially to those who might doubt it.
This kind of sartorial "changing styles" is hardly a recent phenomenon. Even iconic figures once wore formal Western attire during their early years. These days, other world leaders have begun exchanging their usual fatigues for a dark formal outfit, albeit one lacking the tie.
"In every seam and stitch of Mamdani's public persona, the tension between belonging and otherness is apparent."
The suit Mamdani selects is deeply symbolic. "Being the son of immigrants of Indian descent and a democratic socialist, he is under scrutiny to meet what many American voters expect as a sign of leadership," says one expert, while simultaneously needing to walk a tightrope by "not looking like an elitist betraying his distinctive roots and values."
Yet there is an sharp awareness of the different rules applied to who wears suits and what is read into it. "That may come in part from Mamdani being a millennial, skilled to assume different identities to fit the occasion, but it may also be part of his diverse background, where adapting between cultures, traditions and attire is typical," commentators note. "Some individuals can go unnoticed," but when others "seek to gain the power that suits represent," they must carefully negotiate the expectations associated with them.
In every seam of Mamdani's official image, the dynamic between belonging and displacement, inclusion and exclusion, is evident. I know well the awkwardness of trying to fit into something not designed with me in mind, be it an inherited tradition, the culture I was born into, or even a suit. What Mamdani's style decisions make clear, however, is that in public life, image is not neutral.